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Monro

Design and adaptive layout of the site of a large chain of shoe stores «Monroe».
15.03.2021
Goal
Make a user-friendly and modern website.
The standard task hid additional challenges.

Despite the scale of the brand, the client did not have a corporate identity: only a logo and a few advertising banners.

Visit website www.monro.biz

Главная страница с новым дизайном

We created a palette of additional colors for the interface and stylish discreet icons. Red was used to draw attention to promotions and discounts.

We have developed three versions of the main page: for women, men and children.

The client planned to use this functionality in advertising campaigns. If a woman comes to the site with a promo, a section for women opens for her. Etc.

We paid much attention to the mobile version.

Customers mainly visit the site from a smartphone, so the mobile version has replaced the application in terms of convenience and functionality. We removed unnecessary details, placed all the steps of ordering on one page. Made a simplified transition between information blocks in your personal account.

Redesigned the logic of ordering.

An inconvenient table with the availability of goods was replaced with a clear interface — it shows which goods and in which store are available for self-pick.

We gave the finished layouts and instructions to the customer’s team, which independently develops the back-end of the site.

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